SEO Cure knows that a mobile optimized site is a far more advanced website. Mobile optimized means that the site will reformat itself for a list of handheld or tablet devices. Larger navigation buttons, reformatted content, and differently optimized images appear when the user is on an iPhone or other device.
Why reformat? Reformatting allows the website to easily handle a large mobile audience when key buying decisions are present. More and more consumers are turning to their mobile devices right in the store. Having a website developed that allows the user to easily navigate and engage from the small screens of their handheld means reaching a decision faster.